Released on: August 11, 2008, 7:53 pm

Press Release Author: Andrea Susan Glass

Industry: Internet & Online

Press Release Summary: Entrepreneurs from around the globe will learn how to turn
their knowledge into highly profitable information products to recession-proof their
business in a valuable, interactive webinar on Wednesday, August 27 and Tuesday,
September 9, 2008 at 6:00 pm PT/ 9:00pm ET.

Press Release Body: \"Produce & Promote Info-Products for Passive Profits\" is a free
webinar that shows independent service professionals, small business owners, and
entrepreneurs how to turn their knowledge into information products. This
innovative, interactive event will be held in a virtual conference room at 6:00 p.m.
PT/ 9:00 p.m. ET on Wednesday, August 27 and Tuesday, September 9, 2008. The webinar
covers the basics of generating 24/7 passive profits through information products
such as what information products are, why small businesses need them, how to
produce them, and how to promote and profit from them.

This is an introductory event that precedes a 3-day web intensive that starts on
Friday, September 27, 2008. The free event is being conducted by Debra Simpson, an
expert digital publisher, speaker, and podcaster and Andrea Susan Glass, an expert
copywriter, copyeditor, and award-winning ghostwriter.

"We want to show the typical small business owner how to turn their specialized
knowledge into products for additional income," said Glass, founder of WritersWay, a
professional writing enterprise. "Most service providers trade their time for
dollars, max out their income capacity at 40 hours/week or more, and are probably
burned out. Unless they increase their hourly rate or work even more hours they\'ve
reached their limit. Most are also limited by serving a local market, and add to
that tough economic times and they are limited by time, distance, and the economy,"
added Glass.

Simpson, founder of Magic In Words and an expert blog programmer, found many of her
clients had a website sitting in cyberspace, serving as a virtual brochure and
nothing more. She noticed that they either sent prospects to visit it or practiced
the "hope and pray" method of Internet marketing, hoping and praying someone would
find them in the search engines or somehow magically land on their page. Most
business owners are paying out hosting fees, but not getting anything back to cover
costs or make a profit.

"I started realizing there was a way to turn these websites from freeloaders to
feeloaders," said Simpson. "All these service professionals were experts in their
field. If I could show them how to turn that expertise into profits by producing
information products, they could generate passive income and cut back on their long
hours of providing services. I see info-products as a great way to recession-proof
any service business."

Glass and Simpson have been teaching entrepreneurs how to create info-products
through webinars and through their own products. They also produce and promote
information products for clients who don\'t want to create them but would like to
have them.

Information products are generally digital products such as e-books, podcasts,
e-courses, and teleclasses, and also include books, CDs, reports, and newsletters.
Many successful Internet marketers like Tom Antion, Robert Middleton, Jack Canfield,
Alexandra Brown, Corey Rudl, and others have all built highly successful Internet
marketing businesses with information products.

Among the many benefits of info-products that the webinar will cover include
creating an ongoing passive income stream, expanding brand and credibility as an
expert, having back of the room sales for seminars and talks, and developing
products others can sell for commission with affiliate programs. To get additional
information and to register for this free event, visit http://www.WebIntensives.com.

Debra Simpson, an expert digital publisher, speaker and podcaster and Andrea Susan
Glass, an expert copywriter, ghostwriter and copyeditor, have over 40 years
experience. They show independent service providers and entrepreneurs how to turn
their expertise into passive income through information products. They also develop
information products from inception to completion for their clients who do not want
to do it themselves. For more information visit http://www.MagicInWords.com and
http://www.WritersWay.com.


Web Site: http://www.WebIntensives.com

Contact Details: Press Contact: ANDREA GLASS
Company Name: WritersWay
PO Box 1085, Cardiff, CA 92007
Email: Andrea@WritersWay.com
Phone: 858-350-5235
Website: http://www.WebIntensives.com